Trade Show Cost Calculator

Trying to calculate your trade show budget can be overwhelming. Whether you’re building a budget from scratch or trying to allocate funds from a predetermined budget, we can help.

With our easy-to-use online event budget calculator, you can quickly estimate the cost of your special occasion. The percentages you see in our calculators come from event survey data provided by industry-leading Exhibitor Magazine. provided by industry leading, Exhibitor Magazine.

This calculator provides a quick and easy way to estimate your conference budget, so you can get back to the more important details. Just enter your booth size and rental fee per square foot and our event planning cost estimator will provide you with a total dollar breakdown for planning that perfect trade show or conference.

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This second calculator assumes you have a set budget and are looking for the best way to allocate the funds.

How to Budget for a Trade Show

Having the right tools to budget for trade shows makes all the difference! Our calculators help you estimate expenses like trade show booth costs and trade show shipping costs so that your brand stands out from competitors.Don't let overspending or underspending cut into potential profits. Get started with our event cost calculator today and stay ahead of the game!

Understanding the Variables

With factors like travel, design, and production of displays varying from event to event, this tool will give you an idea of how much money needs to be set aside for each area.Even if you plan on reusing items throughout the year or are attending a local show, our calculator can factor in those differences. Here’s the breakdown of each variable on our trade show cost calculator:

Cost For Booth Space (35% of the entire trade show budget) – The actual floor space at the event.
Cost For Graphic Design and Production (6%) – Graphic design for all of your marketing materials.
Cost For Exhibit Production and Materials Shipping (21%) – This includes designing, creating, and producing your display. This also includes transit costs for the display and other marketing materials.
Cost For Promotion (6%) – Promotional opportunities before and during the event. Utilizing targeted paid ads can help you reach your desired audiences before the show.
Cost For Travel/Lodging (14%) – Team travel, hotel, meals, etc.
Cost For Show Services (13%) – This could include hiring show labor to assemble your booth if needed, access to electricity in-booth, putting up a hanging sign, having your booth transported from the dock to the show floor, etc.
Cost For Miscellaneous Needs (5%) – Be prepared for the unexpected like a missed flight or a forgotten graphic.
Exhibit Design and Production Per Show (11%) – This includes designing, creating, and producing your display.